Choose a photo
Take a photo or pick one from your library. LookTrace prepares it on your iPhone and suggests the clothing regions to search.
Visual outfit search for iPhone
See it.
Find it.
Turn an outfit photo into pieces you can shop. LookTrace separates Exact and Similar results so you always know what kind of match you found.
On the App Store for iPhone · Free to start · Weekly Pro plan includes a 1-week free trial · Annual plan: less than €1 a week · Coming soon to the EU · Built by magiclabs
One photo, a clearer search
From inspiration to places you can actually shop.
Trace the pieces
Search the suggested pieces immediately, or adjust the regions and categories when you want more control.
Shop with context
Compare purchasable results with honest match labels. Always confirm live price, size, shipping, and stock with the merchant.
LookTrace vs. visual search
Shop the pieces, not just the picture.
Picture search finds images, ideas, and sometimes a product. LookTrace starts from the outfit: each piece, an honest match label, and a place to buy.
| What we compare | LookTrace | Google Lens | |
|---|---|---|---|
| What gets searched | One outfit photo. LookTrace suggests the clothing regions on your iPhone, and you can search them or adjust them. | A camera photo, image, or screenshot. Lens searches what it sees, often with an overview of the whole scene.1 | A photo or a Pin. Lens and visual search look for related ideas, and you can focus on one object.2 |
| What a match means | Two labels only: Exact and Similar. They say what kind of evidence the result has. They are not an authenticity guarantee. | Exact matches and Visual matches group pages and lookalike images. They are not labels for which garment you found.1 | Similar ideas, and shoppable Pins when a merchant has listed the item. No Exact or Similar evidence label.3 |
| What you can buy | Purchasable results for the pieces. Always confirm live price, size, shipping, and stock with the merchant. | When Lens identifies a product, it can show price, reviews, where to buy, and shopping ads.4 | Product Pins open the merchant. Shop the look appears on some Pins, not on every photo.3 |
- As of October 2026. A Google Lens result for an outfit photo shows All, Exact matches, and Visual matches, and can include an AI Overview of the scene. lens.google
- As of October 2026. Pinterest Lens searches a photo for ideas.
- As of October 2026. Pinterest visual search and shopping on Pinterest.
- As of October 2026. Google, “Google Lens now offers shopping product details” (3 October 2024), still the published description of Lens shopping.
For brands & retailers
Meet shoppers at the moment of discovery.
We’re open to thoughtful partnerships with fashion brands, retailers, and resale platforms—from sponsored collections and launches to affiliate programs.
Discuss a partnershipClearly sponsored
Paid placements are visibly labeled, including the brand or retailer behind them.
Match integrity stays independent
A commercial relationship never turns a product into an “Exact” or “Similar” match.
Privacy stays part of the product
No sale of outfit photos or personal data, and no cross-app advertising profiles.
Privacy by design
Your whole photo stays off our servers.
On-device preparation
LookTrace strips photo metadata and attempts to pixelate detected faces before creating search crops.
Garment crops only
The search service receives the detected or selected clothing regions—not the complete source photo.
No advertising profile
Read the complete privacy policy →
No advertising SDK, cross-app tracking, or sale of personal data. An account is optional.